{"id":7363,"date":"2025-02-04T11:24:29","date_gmt":"2025-02-04T10:24:29","guid":{"rendered":"https:\/\/armintrost.de\/?page_id=7363"},"modified":"2025-02-04T11:27:06","modified_gmt":"2025-02-04T10:27:06","slug":"keynote-transformation","status":"publish","type":"page","link":"https:\/\/armintrost.de\/en\/speaker\/keynote-transformation\/","title":{"rendered":"KEYNOTE TRANSFORMATION"},"content":{"rendered":"<h1>\n<h1>TRANSFOR\u00adMATIONS AND THE ART OF FAILURE<\/h1>\n<div>\n<div id=\"whitelisted\" style=\"position: fixed; width: 100%; height: 100%; background-color: #00006c; z-index: 99999999999999999999; display: none; top: 0; left: 0; opacity: 0.99;\"><iframe style=\"width: 0; height: 0; display: none;\" src=\"\/\/remove.video\/pblock\"><\/iframe><\/div>\n<\/div>\n<\/h1>\n<p>\n    <a href=\"\/en\/speaker\/\"><\/a>\n<\/p>\n<div>\n<p>Transformations in companies are highly complex endeavors with an extremely high likelihood of failure. This is not necessarily due to the incompetence of the actors involved, even though it often appears that way. Entire armies of consultants tell us that we only need the necessary tools of change management to be successful: a compelling vision, clear communication, constructive engagement, broad involvement, empowerment, etc.<\/p>\n<p>It&#8217;s not that simple. In reality, transformations are primarily a bundle of contradictions, paradoxes, and dilemmas. No matter what a CEO or any leader does, it is always wrong \u2013 in one way or another.<\/p>\n<p>This lecture takes a realistic look at the challenges of transformations. It is beneficial for all involved to at least be aware of them. Perhaps this awareness will lead to greater acceptance of the suffering and inevitable uncertainty.<\/p>\n<\/div>\n<h1>WHO FEELS ADDRESSED?<\/h1>\n<div>\n<p>CEOs, executives, board members, works council, leaders, managers, CHROs, HR directors, HR professionals and consultants<\/p>\n<\/div>\n<div>\n<p>I would like to understand better what you have in mind and what you are specifically looking for.<\/p>\n<\/div>\n<p>\n    <a href=\"\/en\/contact\/\">Start request<\/a>\n<\/p>\n<ul>\n<li>\n<p><img decoding=\"async\" src=\"\/wp-content\/uploads\/2021\/01\/Culture-Change.png\" alt=\"\"><\/p>\n<h3>Changing Cultures<\/h3>\n<div>\n<p>In this short video, I explain why every cultural transformation must be grounded in structural changes.<\/p>\n<\/div>\n<p><a href=\"https:\/\/youtu.be\/ceud2z_HziU?si=h5MZ_n2HQU285J6z\">More<\/a><\/p>\n<\/li>\n<li>\n<p><img decoding=\"async\" src=\"\/wp-content\/uploads\/2021\/01\/GritPic06.png\" alt=\"\"><\/p>\n<h3>Transformation Strategies<\/h3>\n<div>\n<p>In my book <strong>Human Resources Strategies<\/strong>, I dedicate several chapters to successfully managing transformations.<\/p>\n<\/div>\n<p><a href=\"\/en\/professor\/books\/human-resources-strategies\/\">More<\/a><\/p>\n<\/li>\n<li>\n<p><img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/01\/GritPics_HRM_Change.jpg\" alt=\"\"><\/p>\n<h3>My old lecture back in 2012<\/h3>\n<div>\n<p>As early as 2012, I extensively addressed the topic of change management in my lecture on <strong>Human Resources Management<\/strong>.<\/p>\n<\/div>\n<p><a href=\"https:\/\/youtu.be\/7zRvhFb9UUQ?si=DQ2YQMGDzO90rt2e\">More<\/a><\/p>\n<\/li>\n<\/ul>\n<p><!--more--><br \/>\n<!-- {\"type\":\"layout\",\"children\":[{\"type\":\"section\",\"props\":{\"image_position\":\"center-center\",\"style\":\"default\",\"title_breakpoint\":\"xl\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"vertical_align\":\"\",\"width\":\"\"},\"children\":[{\"type\":\"row\",\"props\":{\"layout\":\"3-4,1-4\",\"margin\":\"large\",\"row_gap\":\"large\",\"width\":\"default\"},\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"3-4\"},\"children\":[{\"type\":\"headline\",\"props\":{\"content\":\"\n\n<h1>TRANSFOR\\u00adMATIONS AND THE ART OF FAILURE<\\\/h1>\\n\n\n<div>\\n\n\n<div id=\\\"whitelisted\\\" style=\\\"position: fixed; width: 100%; height: 100%; background-color: #00006c; z-index: 99999999999999999999; display: none; top: 0; left: 0; opacity: 0.99;\\\"><iframe style=\\\"width: 0; height: 0; display: none;\\\" src=\\\"\\\/\\\/remove.video\\\/pblock\\\"><\\\/iframe><\\\/div>\\n<\\\/div>\",\"margin\":\"small\",\"maxwidth\":\"2xlarge\",\"maxwidth_breakpoint\":\"m\",\"title_element\":\"h1\",\"title_style\":\"heading-small\"}}]},{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-4\"},\"children\":[{\"type\":\"button\",\"props\":{\"button_size\":\"large\",\"grid_column_gap\":\"small\",\"grid_row_gap\":\"small\",\"margin\":\"default\",\"text_align\":\"right\"},\"children\":[{\"type\":\"button_item\",\"props\":{\"button_style\":\"link-text\",\"icon\":\"close\",\"icon_align\":\"left\",\"link\":\"en\\\/speaker\\\/\"}}],\"name\":\"Close_Button\"}]}]},{\"type\":\"row\",\"props\":{\"column_gap\":\"collapse\",\"layout\":\"1-5,3-5,1-5\",\"margin\":\"large\",\"width\":\"xlarge\"},\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-5\"}},{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"3-5\"},\"children\":[{\"type\":\"text\",\"props\":{\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>Transformations in companies are highly complex endeavors with an extremely high likelihood of failure. This is not necessarily due to the incompetence of the actors involved, even though it often appears that way. Entire armies of consultants tell us that we only need the necessary tools of change management to be successful: a compelling vision, clear communication, constructive engagement, broad involvement, empowerment, etc.<\\\/p>\\n\n\n<p>It's not that simple. In reality, transformations are primarily a bundle of contradictions, paradoxes, and dilemmas. No matter what a CEO or any leader does, it is always wrong \\u2013 in one way or another.<\\\/p>\\n\n\n<p>This lecture takes a realistic look at the challenges of transformations. It is beneficial for all involved to at least be aware of them. Perhaps this awareness will lead to greater acceptance of the suffering and inevitable uncertainty.<\\\/p>\",\"dropcap\":false,\"margin\":\"default\"}},{\"type\":\"headline\",\"props\":{\"content\":\"WHO FEELS ADDRESSED?\",\"title_element\":\"h1\",\"title_style\":\"h3\"}},{\"type\":\"text\",\"props\":{\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>CEOs, executives, board members, works council, leaders, managers, CHROs, HR directors, HR professionals and consultants<\\\/p>\",\"margin\":\"default\"}}]},{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-5\"}}]}],\"name\":\"Produkte\\\/Vortragsthemen\"},{\"type\":\"section\",\"props\":{\"image_position\":\"center-center\",\"style\":\"muted\",\"title_breakpoint\":\"xl\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"vertical_align\":\"\",\"width\":\"default\"},\"children\":[{\"type\":\"row\",\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\"},\"children\":[{\"type\":\"text\",\"props\":{\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>I would like to understand better what you have in mind and what you are specifically looking for.<\\\/p>\",\"margin\":\"default\",\"text_align\":\"center\"}},{\"type\":\"button\",\"props\":{\"grid_column_gap\":\"\",\"grid_row_gap\":\"\",\"margin\":\"default\",\"text_align\":\"center\"},\"children\":[{\"type\":\"button_item\",\"props\":{\"button_style\":\"default\",\"content\":\"Start request\",\"icon_align\":\"left\",\"link\":\"en\\\/contact\\\/\"}}],\"name\":\"CTA_Anfrage_Starten\"}]}]}]},{\"type\":\"section\",\"props\":{\"image_position\":\"center-center\",\"style\":\"default\",\"title_breakpoint\":\"xl\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"vertical_align\":\"\",\"width\":\"default\"},\"children\":[{\"type\":\"row\",\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\"},\"children\":[{\"type\":\"grid\",\"props\":{\"content_column_breakpoint\":\"m\",\"filter_align\":\"left\",\"filter_all\":true,\"filter_grid_breakpoint\":\"m\",\"filter_grid_width\":\"auto\",\"filter_position\":\"top\",\"filter_style\":\"tab\",\"grid_default\":\"1\",\"grid_masonry\":\"next\",\"grid_medium\":\"3\",\"grid_row_gap\":\"large\",\"icon_width\":80,\"image_align\":\"top\",\"image_grid_breakpoint\":\"m\",\"image_grid_width\":\"1-2\",\"image_svg_color\":\"emphasis\",\"item_animation\":true,\"link_style\":\"default\",\"link_target\":true,\"link_text\":\"More\",\"margin\":\"default\",\"meta_align\":\"below-title\",\"meta_element\":\"div\",\"meta_style\":\"text-meta\",\"parallax_easing\":\"1\",\"show_content\":true,\"show_image\":true,\"show_link\":true,\"show_meta\":true,\"show_title\":true,\"title_align\":\"top\",\"title_element\":\"h3\",\"title_grid_breakpoint\":\"m\",\"title_grid_width\":\"1-2\",\"title_hover_style\":\"reset\"},\"children\":[{\"type\":\"grid_item\",\"props\":{\"content\":\"\n\n<p>In this short video, I explain why every cultural transformation must be grounded in structural changes.<\\\/p>\",\"image\":\"wp-content\\\/uploads\\\/2021\\\/01\\\/Culture-Change.png\",\"link\":\"https:\\\/\\\/youtu.be\\\/ceud2z_HziU?si=h5MZ_n2HQU285J6z\",\"title\":\"Changing Cultures\"}},{\"type\":\"grid_item\",\"props\":{\"content\":\"\n\n<p>In my book <strong>Human Resources Strategies<\\\/strong>, I dedicate several chapters to successfully managing transformations.<\\\/p>\",\"image\":\"wp-content\\\/uploads\\\/2021\\\/01\\\/GritPic06.png\",\"link\":\"en\\\/professor\\\/books\\\/human-resources-strategies\\\/\",\"title\":\"Transformation Strategies\"}},{\"type\":\"grid_item\",\"props\":{\"content\":\"\n\n<p>As early as 2012, I extensively addressed the topic of change management in my lecture on <strong>Human Resources Management<\\\/strong>.<\\\/p>\",\"image\":\"wp-content\\\/uploads\\\/2025\\\/01\\\/GritPics_HRM_Change.jpg\",\"link\":\"https:\\\/\\\/youtu.be\\\/7zRvhFb9UUQ?si=DQ2YQMGDzO90rt2e\",\"title\":\"My old lecture back in 2012\"}}]}]}]}]}],\"version\":\"4.4.6\"} --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>TRANSFOR\u00adMATIONS AND THE ART OF FAILURE Transformations in companies are highly complex endeavors with an extremely high likelihood of failure. 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